Wednesday, March 24, 2010

Communications from the Ad Lab

My sense of reality is a bit deranged. The plansbook creation for the National Student Advertising Competition is at peak and my team and I have been in the same room, 20+ hours a day for over a week straight. We have been keeping the process somewhat light hearted with other teams on the social media battlefield.

To my long lost friends out there in the daylight, I will see you all soon. It is only a matter of days at this point.

Here is the progression of our delirious battle with Chapman University on the West Coast.


It all started with an innocent tradition on twitter with an NSAC hash tag.

And then Chapman raised us about 5 hours.


So we had no choice but to raise them a Bieber.
Then things really escalated when Chapman raised us a Bieber music video.
We haven't yet had found the spare time to rebuttal.

Sunday, March 21, 2010

Rise Above Plastics update 6


The third and final ice sculpture (Osprey) went up yesterday at Brown University's main green. I will be speaking about the next steps of the campaign at Brown on Tuesday night. I'll have more details soon. Thank you to everyone who has helped this be a success so far!

Wednesday, March 17, 2010

Rise Above Plastics update 5




Ice sculpture #2 (gull) on campus at Johnson & Wales University in the Xavier Courtyard.